New life spectrum ( naturox series )

  • We are currently upgrading MFK. thanks! -neo
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My guys go nuts for thereA but the pellets are too small for them. What size are the wafers ? Currently feeding megafish formula.
 
Does that say artic krill then giant squid??

Thanks for the heads up. I was needing to get some food this weekend.
 
Yes, Giant squid was added to most formulas over a year ago I believe. Pre Naturox for sure, as I have a couple pails of food that has squid as one of the primary sources of protein. Even AlgaeMax contains some squid.

Keep in mind, years ago squid was also one of the primary ingredients. I believe that at one point it got dropped due to red tape over exporting to certain overseas countries. Personally I'm glad to see it back.
 
Just so I had the facts straight, I gave the owner/CEO a call to refresh my memory. Pablo said that the issue with squid years back, is much along the same lines as today - availability, probably even more so now that New Life is only utilizing squid that is preserved with Naturox. It's not too difficult to source most of these ingredients when produced with ethoxyquin as the preservative, not so much when using Naturox.

Antarctic Krill that is naturally preserved can also be sourced, but it's far more costly, which is why fish food manufacturers have never used it. I have posted the following on MFK in a past discussion, but I think that it's worth repeating here.(originally posted on another forum)
.............................................

"Full Disclosure, I work with the largest producer of krill-derived products in the world. At a recent Trade Show I was asked to chime in on the Ethoxyquin issue and whether or not there is actually krill meal available that is properly preservative free.

I can say, definitively, that there is krill meal produced that is preservative-free. The issue with preservatives in fish meal has most to do with the cubic volume of the product being shipped. Fish meal, and krill meal, are highly oxididizable and therefore dangerous to be shipping in an enclosed space like the hold of a freighter. Ethoxyquin is a supremely effective anti-oxidant and well indicated in feeds destined for fish.

Krill Meal behaves differently than fish meal in that the fat is not easily separated from the protein...where fish meal can hover at 6% most krill meal has fat levels over 25%. This is due to the peculiar nature of the Omega3's in krill. While there are Ethoxyquin alternatives, none immediately presents as effective...particular for krill meal. It is likely that given the regulatory trend, producers will move to a blend of some sort or, ideally,utilize larger scale vacuum packers with nitrogen flushing. This however, is very, very expensive.

Our company has been producing a preservative-free krill meal for some time. This product is packaged in 25kg bags which are vacuum packed...the naturally occuring Astaxanthin in the meal provides stability for up to 2 years. This particular meal has undergone an additional sieving process to reduce the shell volume (and thus the flouride levels) making it suitable for mammalian diets.

I am not aware of any other krill producer who offers non-ethoxyquin preserved product in meal form. The only exception being product that has been deep frozen prepped for oil extraction. This type of meal is very, very expensive given the front-loaded cost of said preservation. This is not to say that there aren't some kg's of natural krill meal out there. However, given that the second biggest producer has just gone bankrupt (Olympic/Rimfrost) and two of the other 9 boats previously fishing for Antarctic Krill have been docked, it is unlikely.

For reference, preservative-free krill meal is roughly 2x the cost of ethoxyquin treated product. "

..........................................................


This low shell/chitin hence lower fluoride level krill would be the same grade of krill being used in dog/cat food, but it costs a LOT more, than regular krill meal. I've always been a fan of both krill and squid, as they both offer a different level of amino acids, some unknown growth factors, and several overall health enhancing factors, compared to just fish protein/fat. I first read about the "squid factor" many years ago, and it definitely piqued my interest. I hope that New Life will continue to offer it as one of the main sources of protein in their foods for many years to come.


And Frank, sounds like the Mega formula is now the Giant formula.
 
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RD. said:
Just so I had the facts straight, I gave the owner/CEO a call to refresh my memory. Pablo said that the issue with squid years back, is much along the same lines as today - availability, probably even more so now that New Life is only utilizing squid that is preserved with Naturox. It's not too difficult to source most of these ingredients when produced with ethoxyquin as the preservative, not so much when using Naturox.

Antarctic Krill that is naturally preserved can also be sourced, but it's far more costly, which is why fish food manufacturers have never used it. I have posted the following on MFK in a past discussion, but I think that it's worth repeating here.(originally posted on another forum)
.............................................

"Full Disclosure, I work with the largest producer of krill-derived products in the world. At a recent Trade Show I was asked to chime in on the Ethoxyquin issue and whether or not there is actually krill meal available that is properly preservative free.

I can say, definitively, that there is krill meal produced that is preservative-free. The issue with preservatives in fish meal has most to do with the cubic volume of the product being shipped. Fish meal, and krill meal, are highly oxididizable and therefore dangerous to be shipping in an enclosed space like the hold of a freighter. Ethoxyquin is a supremely effective anti-oxidant and well indicated in feeds destined for fish.

Krill Meal behaves differently than fish meal in that the fat is not easily separated from the protein...where fish meal can hover at 6% most krill meal has fat levels over 25%. This is due to the peculiar nature of the Omega3's in krill. While there are Ethoxyquin alternatives, none immediately presents as effective...particular for krill meal. It is likely that given the regulatory trend, producers will move to a blend of some sort or, ideally,utilize larger scale vacuum packers with nitrogen flushing. This however, is very, very expensive.

Our company has been producing a preservative-free krill meal for some time. This product is packaged in 25kg bags which are vacuum packed...the naturally occuring Astaxanthin in the meal provides stability for up to 2 years. This particular meal has undergone an additional sieving process to reduce the shell volume (and thus the flouride levels) making it suitable for mammalian diets.

I am not aware of any other krill producer who offers non-ethoxyquin preserved product in meal form. The only exception being product that has been deep frozen prepped for oil extraction. This type of meal is very, very expensive given the front-loaded cost of said preservation. This is not to say that there aren't some kg's of natural krill meal out there. However, given that the second biggest producer has just gone bankrupt (Olympic/Rimfrost) and two of the other 9 boats previously fishing for Antarctic Krill have been docked, it is unlikely.

For reference, preservative-free krill meal is roughly 2x the cost of ethoxyquin treated product. "

..........................................................


This low shell/chitin hence lower fluoride level krill would be the same grade of krill being used in dog/cat food, but it costs a LOT more, than regular krill meal. I've always been a fan of both krill and squid, as they both offer a different level of amino acids, some unknown growth factors, and several overall health enhancing factors, compared to just fish protein/fat. I first read about the "squid factor" many years ago, and it definitely piqued my interest. I hope that New Life will continue to offer it as one of the main sources of protein in their foods for many years to come.


And Frank, sounds like the Mega formula is now the Giant formula.
Click to expand...

Thx for reaching out of them Neil. Its nice to see things like this explained in detail.

I was hoping giant was the new mega formula since it came in 10 mm pellets. It's impressive to see how this company consistently finds ways to improve it's products
 
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