Humm. I'm not fully understanding you. You say you are not trying to cut the lifespan of the pump. So is it the lifespan of the sponge you are trying to save? How would one measure the differences and account those differences as "negligible"? Maybe I am not understanding the intent of putting the pump on a timer.
Well, thanks for your point of view. I would like to point out, and perhaps someone with more experience can correct me, if you don't keep a constant flow of water over the sponge filter, then the good bacteria begins to die-off. (I don't know the time frame for that, so it's a guess on my part). My understanding is that the good bacteria is what makes the sponge work properly. However, if the sponge is not running at 100% of the time, then I believe you are not getting 100% of the sponge's biological filtration capability because the bacteria isn't likely to be able to do its job when not running.