Oh so 72 for a whole outfit? Well you could get a 10 gallon at petco for 13. Get a heater for around 10. Filter for 11. Light for 12 bucks. Glass lid if you want it for 20. Same price if you get the glass lid but some of the items, like the filter, would be better than the crap that usually comes with those kits. You could probably go cheaper, I just found stuff that was reasonably cheaper with good reviews, also only looked at each item for all of 5 seconds. Look around and you could get everything for 50 maybe less. Just gotta play the on sale wait game.