The science has been done over and over on media. Pumice is cheap sure but bio filtration wise, it's bottom of the barrel. If you aren't fluidizing 30ppi sponge is as good as you'll get. Plastic pot scrubbies are right up there with sponge but while cheaper are near impossible to clean. If you are really looking to go cost effective I've got tons of bio balls and ceramic rings I'll let you have for $5 and $10 a cubic foot.
Edit to attach a chart from aquariumscience.org
You are welcome to use what ever media you can afford just don't buy into manufacturer hype and know that commercial aquaculture and sewage treatment have been doing this kind of research for ever.

Edit to attach a chart from aquariumscience.org
You are welcome to use what ever media you can afford just don't buy into manufacturer hype and know that commercial aquaculture and sewage treatment have been doing this kind of research for ever.

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