Lol, I worked for a fish store thank god. Retail value of my fish would make me homeless. My Roseline Sharks retail at almost $50-$60 at 1 inch. Ive never seen my Rusty blue eye pleco L-137 anywhere else it was selling at about $99.99 i didnt pay that but still. My clients have paid upwards of $200 for a single discus. Fish are addicting and expensive but worth every penny.