I've kept many cichlids and I do mean many. That fish is instantly recognizable as NOT being any of the other fish.
To give you an idea of what i meant, my first reaction was "lyonsi" but LFS do not carry these fish, and this fish is too elongated, in addition to the eyes being the wrong color.
The finnage, head, eyes, and overall juvenile pattern all point towards the red devil/midas which is a staple at LFS at this size, and they do look like this as they start turning.
I am from Mass - I am very aware of what PetsMarts and PetCo's carry.
Don't get me wrong, the red devil is gorgeous - you don't usually see them this nice. He'll be stunning in a few months. (already is)