They are getting some attention from everyone no matter what age. Glofish is popular with the college kids and beginners (and some advanced hobbyists) as well, not just little kids. Glofish is very excellent display fish always caught some attention from guests when they stop by and looking at your fishes. Almost every daycare I went to, always have some glofish in their aquariums. Glofish isn't that hard to take care of.I guess my LFSs are behind the times lol. Yes I can see why they would be good for kids, but what about everyone else?